By Jeff Passmore, a founder and chair of Scaling Up – Canada’s annual industrial bioeconomy business conference – and CEO of Passmore Group Inc.
Federal Ministers Seamus O’Regan, Jonathan Wilkinson, Navdeep Bains, Catherine McKenna and Marie-Claude Bibeau have the economic growth, innovation and greenhouse gas emissions reduction solution right in front of them. It is the industrial bioeconomy, and it’s a strategy that can bring Ottawa and frustrated Western provinces harmoniously pulling in the same direction on the economy, jobs and the environment.
What is the industrial bioeconomy? It involves sustainably harnessing Canada’s forest and agriculture biomass resource to produce a wide range of products and materials that Canadians consume in our everyday lives. In fact, this resource can be used to replace 90 per cent of all the fossil-based products we currently use. Currently, our country is the envy of the world, as Canada has 9 per cent of the world’s forests and millions of acres of agriculture land.
Precisely what, in the barrel of oil, can we replace with biomass? Of course, there’s what’s already happening with paper, packaging, renewable fuels, wood in tall buildings and bioenergy for heat and electricity. But we can also replace hydrocarbons in exciting new fields such as high performance biocomposites for automobiles, bio-based emulsifiers in paints and cosmetics, bio-based plastics, green chemistry for adhesives and concrete, and bio-jet for aviation. This sector is already generating billions of dollars of investment globally – just not in Canada.
The best example can be found south of the border where, for more than a decade, the U.S. Department of Agriculture has stimulated the bioeconomy market through its BioPreferred Program. The department’s catalogue lists about 3,000 products that are certified biobased. These include construction materials, cleaning supplies, durable tableware, pest and weed control repellents, office supplies, industrial solvents, hand sanitizers – to name a few. Most importantly, U.S. government departments must use these certified products when making purchases. And the contribution to the U.S. economy from the biobased products industry? In 2014, it was US$393-billion.
When Mark Carney, the Governor of the Bank of England, tells the United Nations that “firms that align their business models to the transition to a net zero [carbon] world will be rewarded handsomely. Those that fail to adapt will cease to exist. The longer meaningful adjustment is delayed, the greater the disruption will be;” when the world’s biggest multilateral lender, the European Investment Bank, decides to cease financing fossil energy projects by the end of 2021 – a move it says will unlock €1-trillion of sustainable climate investment to 2030; when Sweden’s central bank sells off government of Alberta bonds because they have too large a climate footprint; when the Governor of the Bank of Canada warns of stranded oil and gas assets resulting from a shift to a clean economy; and when the world’s largest re-insurance companies start including bioeconomy projects in their portfolio as a hedging strategy to protect existing assets and win customer trust and market share, then it’s long past time for Canadian federal and provincial politicians to realize that the world’s leading financial institutions view a fossil fuel future as untenable, and that it’s time for Canada to move on.
Luckily, Alberta, Saskatchewan, Ontario, B.C., Quebec, Manitoba and Atlantic Canada have the biomass resources to do just that.