Lipman tells PATA: “We must act now on the Climate Crisis for our kids and grandkids”
ISTANBUL 22 April 2025: Addressing the PATA Summit in Istanbul on the 55 th Earth Day, SUNx
President Professor Geoffrey Lipman warned fellow delegates now was the time to factor climate
adaptation into everything they do – “as if tomorrow will be the first day of the rest of your life”.
While tourism declarations are getting louder, what we urgently need is precautionary action for
Climate, Sustainability and Nature positive tourism.
“We need it to help the most vulnerable – small island and developing states. And we need it for
all our kids,” he said. “If we fail to do so we were at risk of becoming extinct just like the Dodo.”
With scientists predicting temperature rises of between 3 and 4 degrees, compared to the Paris
Agreement 1.5C, Lipman advised those resisting the costs and operational changes needed to
implement their climate action plans to reconsider.
“This is simply re-arranging the deckchairs on the Titanic, as the existential climate iceberg gets
nearer and nearer. The climate crisis will only get worse and the Climate Crisis is a killer. We
must think long term and act now.”
Lipman took the opportunity to announce SUNx’s SUNx Dodo learning program; a new cross
sector tool for getting the next generation on the Climate Friendly Travel Pathway.
The aim is to bring the eXistential message to families with young children with fun filled e-books,
cartoons and games.
“It’s about a dodo brought back from extinction to visit amazing tourism places and help respond
to the coalescing climate, sustainability and nature threats.
“We have created this to be shared across the tourism world and I’m happy to conclude by
announcing that PATA will join us in this endeavour. To make a cleaner and greener future for
our kids on this Earth Day.”
For more information on the Dodo Learning program or to interview Professor Lipman, please
email : [email protected]
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Notes to Editors
About SUNx – Strong Universal Network is an EU based global organization, inspired by UN
Sustainability & Climate activist; researches, teaches and advances Climate Friendly Travel,
through its operational arm SUNx Malta (see here).
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