The collective human propensity to delude plays out repeatedly in a world that otherwise appears to accept the validity of independent scientific inquiry. People are generally open to the findings of science, but less so when those findings conflict with their financial interests or lifestyle. Those whose financial self-interest depends on fostering delusions that disagree with the findings of science are well aware of this all-too-human propensity, and increasingly adept at exploiting it. And as investigation of the smoking wars showed, this new field of creating and sustaining delusion became as sophisticated as the disinterested scientific processes it sought to subvert.
Mark Jaccard
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