Ah, the Tesla Cybertruck. It seems the ‘edgy’ electric SUV will go down in history as an example of what happens when one of the world’s most valuable companies lets its CEO impose his personal taste in design.
Tesla initially predicted that it could produce 500,000 units per year. But amid price hikes, multiple Cybertruck design fails, Elon Musk’s divisiveness and the general ugliness of the car, that isn’t going to happen. Tesla won’t report how many it’s actually sold, but estimates are around 40,000 in 2024. Now Tesla is offering discounted financing in a bid to shift its expensive low-polygon game asset on wheels.